Senior Marketing Manager

Popis

Our client is in the B2B Saas segment. A young firm, award winning and scaling up fast & now active in most of main EU markets. There are future plans to expand into North America & Latin America.

As the Marketing Leader you'll be responsible to position the business, develop our clients story (past / present & future), educate the market & translate its story, target audience and create the demand for its services/products and work with data.

Key duties;

• Management of overall allotted marketing budget
• Developing, promoting brand awareness internationally / brand positioning, demand marketing
• Overseeing, creation & developing marketing campaigns
• Conducting research and analysing data to identify and define audiences
• Devising and presenting ideas & strategies
• Promotional activities
• Organizing events and product exhibitions
• Co-ordinating internal marketing and an organisations culture
• Monitoring performance (KPI’s / ROI)
• Analyse market trends & competition

Your profile / experience / soft skills needed;

• Minimum of 5yrs experience in a marketing role
• Ideal sector experience is in a B2B environment (Saas exp. is welcome)
• Proven marketing experience in a firm scaling up in EU or globally
• Good know-now in main Mktg disciplines (ie. branding, positioning the business, demand marketing, general marketing & event mgmt.)
• Work with data
• Strategic & Innovative
• Able to design, plan, manage/monitor & implement broad marketing agenda
• Hands on person
• Energetic
• Excellent interpersonal skills
• Analytical minded
• Results focused
• Fluent English (written & spoken)